Applied Art & Technology is excited to announce its acquisition by Zirous
March 13, 2025
[West Des Moines, IA] — Applied Art & Technology is excited to announce its acquisition by Zirous, a leading technology consulting firm with over 35 years of experience in providing innovative tech solutions. This new partnership combines Applied Art’s creative expertise with Zirous’ robust technology offerings, enabling the delivery of comprehensive solutions that bridge creativity and technology for clients across industries.
With this acquisition, Applied Art’s clients will continue to benefit from the studio’s creative services, now enhanced by Zirous’ advanced technology solutions. Clients will be able to leverage Zirous’ industry-leading capabilities in development, extended reality (XR), cloud operations, security operations, data analytics, integration, and governance. This powerful combination of creative and technical expertise offers a more comprehensive approach to digital transformation, helping businesses achieve new levels of efficiency, engagement, and success.
Under the Zirous umbrella, Applied Art will offer a broader suite of services, including:
- Development: Cutting-edge web and application development
- Extended Reality powered by AI (XR): Engaging immersive experiences for training, marketing, and product engagement
- Cloud & Security Operations: Enhanced security solutions and cloud infrastructure to streamline operations and protect critical data
- Data Analytics: Advanced analytics services that provide businesses with actionable insights
- Integration: A seamless flow of information between on-premises, cloud, and business-to-business applications
- Revenue Operations: A unified sales and marketing approach to accelerate your business growth
- Identity and Access Management: Systems and processes that ensure the right individuals have appropriate access, enhanced security, and compliance
While Applied Art & Technology expands its capabilities through Zirous, the studio will continue its dedication to creating compelling and innovative video content, immersive experiences, and interactive media. This acquisition allows the team at Applied Art to tap into Zirous’ deep technical expertise, ensuring their creative services are backed by cutting-edge technologies and solutions that deliver real, measurable results.
“Being a part of the Zirous family allows us to offer our clients a more robust solution to our client’s creative challenges,” says Mark Wilke, Partner at Applied Art & Technology. “This is an exciting new chapter,” says Wilke.
“We are thrilled to bring the people, culture, and expertise of Applied Art & Technology into the Zirous family,” said Mike McDermott, CEO at Zirous. “This acquisition marks a bold new chapter in our journey to deliver extraordinary experiences. By uniting Applied Art’s acclaimed creative vision with Zirous’ deep technical expertise, we unlock a world of possibilities where imagination and technology converge. We’ll craft compelling AI-driven solutions that not only captivate audiences but also drive meaningful results for our clients. This is more than a merger; it’s a fusion of artistry and engineering that will redefine the boundaries of what’s possible in the digital age.”
About Applied Art & Technology
For over 30 years, Applied Art & Technology has been a trusted partner in the creative industry, specializing in video production, animation, interactive media, and immersive event experiences. The studio has a track record of delivering high-quality, engaging content that tells stories and captivates audiences across diverse platforms.
About Zirous
Zirous is a full-service technology firm specializing in development, integration, extended reality, cloud, security operations, and data analytics. With more than 35 years of experience, Zirous has been helping clients transform their businesses with innovative technology solutions that streamline operations and improve outcomes. The addition of Applied Art & Technology further strengthens Zirous’ ability to offer clients a comprehensive, creative-technology approach to business challenges.
This acquisition signals a new era for Applied Art & Technology, one that combines unmatched creative talent with the technical prowess of Zirous, unlocking limitless possibilities for clients.