At Applied Art & Technology, we have a flair for cutting-edge video production with a creative bent. Our strategic approach combines powerful storytelling with a wealth of video production experience.

We view every project with a fresh perspective designed to captivate your audience and deliver results.

We understand your need to stay ahead of the competition with new and engaging ideas, and we’ve made it a habit of adapting to and even predicting dozens of industry trends since our first shoot over 25 years ago. In other words, we evolve. And our videos evolve right along with us.

Since then, we have seen ourselves grow into the leading, full-service digital studio in the Des Moines area. And it’s our mission to provide high-quality, award-winning video production services across the state of Iowa and beyond.

We specialize in videos for:

digital marketing
advertising
corporate
pre-roll
broadcast commercials

social media
interactive content
trade shows
live events
training/tutorials

case studies
customer testimonials
annual reports
market research
any other screen you can imagine

See What Our Work is All About

We have a lot of experience in video production — 25 years, to be exact.

As an industry-leading creative digital studio, we’ve produced some of the most memorable, engaging and innovative videos in all of the Midwest. From traditional broadcast TV spots to corporate training to digital marketing videos that can be used on multiple channels, we’ll create a video that will get the results (and views) you’re looking for. And we’re still passionate to create and innovate!

Are you hungry for a taste of what we’re all about? Check out our reel.

Production Process

We’re proud to say that we boast the best video tools on the market, as well as the most experienced videographers, producers and editors in Des Moines. Our RED camera can capture images in stunning 8K resolution, and our creative team will make sure that every one of those 8,000 pixels count.

Creative Collaboration

We can take on a project at any stage and create something truly memorable and powerful. We can concept your idea, organize the shoot, recruit the talent and then do all the shooting, lighting, directing, editing and graphics work — so you don’t have to.

Brand Visualization

We start by looking at your project from a holistic standpoint, gathering a palette of creative elements that best unifies your brand image. This can include the concept, music, color grading, graphics and final edit. By having your aesthetic vision established from the start, we can then direct most of our focus to crafting a compelling story that will connect with your audience and, ultimately, relate back to your core mission and value proposition. After all, we want your video to not only look pretty but to get results.

Teamwork

Our team will work closely with you to understand your business objectives at the outset of the project — so we can exceed those objectives later on. It’s important for us to be in regular communication and to share immediate feedback as your video takes shape so that there are no surprises. But don’t worry! We promise we’ll do all the heavy lifting.

Soundstage

Our innovative digital studio features a 3,000 square foot soundstage, complete with extensive soundproofing, green screen technology and a host of other capabilities to create whatever you need for a shoot whenever we decide not to go on location.

Lighting/Camera

We have nearly every light under the sun at our disposal — including the sun! We also know how to make a camera move just right with our world-class video team utilizing the best dollies, tracks and gimbals on the market.

Edit Suites

With three fully-equipped suites, we can accomodate on-site or remote edits throughout our post-production process.

Case Study | Greater Iowa Credit Union

We know what it takes to create a video that is not only eye catching but gets results.

But don’t take it from us. We’ll let John Kenjar, VP of Marketing & Public Relations at Greater Iowa Credit Union, explain how our “Walking Dead”-inspired video went viral and led to record engagement for the credit union.

Frequently Asked Questions

I’ve never made a video/website/interactive exhibit before. Where do I start?

Our project managers and creative team will guide you through the process. You can be involved as much or as little as your schedule allows. We’ve done this a lot-- it’s what we do!

What types of projects do you do?

We do a lot of different things, pretty much anything that ends up on a screen. We do professional video production, post production including color grading and archiving of all projects, 2D animation and graphic design, website development and design, interactive exhibit design and production, trade show and conference AV Production. Virtual Reality and 360 degree production and a registered DJI Inspire 1 drone with separate controls for a cameraman and our FAA certified pilot for aerial videography. If your project needs anything not on this list ask us-- chances are we can do it!

How much will my project cost?

That depends. Each project is unique and we need to understand your project goals before we can provide a cost estimate. Let’s talk!

How long will my project take?

That depends. Each project is unique and we don’t have a template we recycle for each client. We prefer to meet with you to learn the project goals and then we will provide a timeline and next steps.

What post production services do you offer?

We edit in several formats, including Final Cut Pro, Avid and Premiere. We do color grading in DaVinci Resolve. We archive all projects in case you need to update in the future. We output to any file format you need.

Do you have a sound stage?

We do! We have a 3,000 square foot soundstage with a cyclorama (cyc) wall to create an infinite background. Our sound stage was engineered to dampen sound and was designed as a room within a room. Tall double doors allows for pulling a truck right onto the stage.

How many people will be on the crew?

That depends. We will be good stewards of your budget and hire the size of crew that fits best with your project. We prefer to have a dedicated sound person and make up person when possible.

What types of cameras do you shoot on?

We use a Red Epic Dragon to shoot most of our projects, and the still photography cameras we use vary depending on the project needs.

What other type of production equipment do you have?

We are a full service facility complete with variety of gear. From our 3-Ton Grip truck which has about everything you will need for location production to our Sound Stage. We also rent vehicles as needed.

Sound Stage

Our state-of-the-art sound stage has 3,000 square feet of customizable space for shooting, the only one of its kind in the state of Iowa.

Our sound stage was engineered as a room within a room and dampens sound in several ways:

Custom designed sound blocks make the walls and non-parallel walls
Acoustical isolation joints between the floors, walls and roof
12 inches of concrete on the roof block, which block out outdoor sounds.

In addition to these acoustical features, our sound stage includes a curved cyclorama (cyc) wall to create a seamless, infinite background that has been painted almost every conceivable color at this point. Our tall double doors make it possible to pull a truck right onto the stage, and the high volume/low velocity HVAC is designed to work quietly during shoots, regardless of the number of lights used on set.

800 amps of power are available to power any shoot, and an adjoining make-up room and green room add to the convenience of shooting on our sound stage.

click here to download a floorplan

CASE STUDIES

Crafting videos that get results.

Emerson Fisher Getting Sketchy

View Case Study

Greater Iowa Credit Union Quirk on Credit

View Case Study

Strategic America Iowa Lottery TV Spot

View Case Study

Iowa State University Slam Dunk

View Case Study

Quester Capturing Quester

View Case Study

Video Experts

We view every project with a fresh perspective designed to captivate your audience and deliver results.

We specialize in videos for:

We wrote the book on video.

Download our free, 88 page ebook, filled with ideas you can use.

See What Our Work is All About

Production Process

Creative Collaboration

Brand Visualization

Teamwork

Soundstage

Lighting/Camera

Edit Suites

Case Study | Greater Iowa Credit Union

Frequently Asked Questions

I’ve never made a video/website/interactive exhibit before. Where do I start?

What types of projects do you do?

How much will my project cost?

How long will my project take?

What post production services do you offer?

Do you have a sound stage?

How many people will be on the crew?

What types of cameras do you shoot on?

What other type of production equipment do you have?

Sound Stage

CASE STUDIES

Emerson Fisher Getting Sketchy

Greater Iowa Credit Union Quirk on Credit

Strategic America Iowa Lottery TV Spot

Iowa State University Slam Dunk

Quester Capturing Quester