Ideas & Insight

Why Video Should Be Your Top Priority In 2020

September 25 2019 // Strategy Why Video Should Be Your Top Priority In 2020

    We've been hearing it for a while now, video is king. It’s the number one way to share content online because it’s eye-catching, highly engaging, and tells a story.   As it turns out, consumers love a good story. And marketers have taken note. According to new research, over 1,000 creative and digital marketing decision-makers say video is their top priority in 2020.   What we're saying is video is no longer “just an option”; it is the option.   So much so that 67% of digital marketers and creatives...

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Is Your Website Ready?

April 21 2015 // Strategy Is Your Website Ready?

Google's new algorithm update will start penalizing your website in organic search results if it's not "Mobile-Friendly."  What does that mean for your standing in the digital world? It means if your site is not designed and developed to scale to different screen sizes, like tablets or smart phones, then it will begin to slip in Google search rankings.  Neutral no longer Before, Google's treatment of non-responsive sites was just neutral. Not anymore. A site that is not "Mobile-Friendly" will get pushed lower and lower on the list of search results. And in a world where consumers and clients'...

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