Ideas & Insight

Central Iowa Studio Continues to Evolve as it Celebrates 25 Years in Business

September 12 2018 // Company Central Iowa Studio Continues to Evolve as it Celebrates 25 Years in Business

From the Apple Newton in 1993 to 360-degree cameras today, Applied Art & Technology in Urbandale has seen it, and used it, all to create imaginative video stories for customers across almost every industry. And we're celebrating our 25th anniversary this month! It all started in 1993, just a few months after the Internet was born. George Christ (Founder/Partner), credits a focus on creative talent and new technology for keeping us fresh over our 25-year span.    From Floods to Founders We opened our...

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“It's up to me to make that finished piece, what's coming out of the camera, look good.” - Eric Sahrmann

August 11 2016 // Company “It's up to me to make that finished piece, what's coming out of the camera, look good.” - Eric Sahrmann

What is the most interesting project you’ve done? One that stands out. Good or bad. One that stands out is the one I won a CLIO Award for, the "Strong Babies" campaign. The client came to us and wanted us to create CG babies. We had brainstorming sessions and came to the conclusion that instead of CG, photography and retouching would be the way to do it because skin is a very hard thing to do in CG. I think it was a two-week long...

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Mercy Medical Center - West Lakes Launches New Website

August 14 2009 // Company

After years of planning and construction, Mercy Medical Center—West Lakes is scheduled to open Tuesday, September 8. As West Des Moines’ first full-service community hospital, Mercy West Lakes is truly a hospital unlike any before. It is part of the Mercy Medical Center—Des Moines family, and was built as a replacement hospital for Mercy Capitol in Des Moines. Mercy approached Applied Art seeking a website design with the same feel and functionality of mercydesmoines.org while also providing a unique look for the new hospital. Applied Art provided Mercy Medical Center—West...

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